Retraction and apology

Retraction and apology

As a responsible publisher of content, ECR regrets the publication of the image and would like to apologise unreservedly to the doctor reflected in the photograph.

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On 20 June 2016, East Coast Radio (ECR) published an article about a doctor in the UK who had used social media to voice her opinion regarding her patient who had not been wearing a crash helmet while riding a motor cycle.  


The action of that doctor was, according to users on Facebook and Twitter, unprofessional and trended worldwide on social media.  


In publishing the story on www.ecr.co.za, ECR used a stock image, purchased from Gallo Images, of a female doctor on ward rounds.  


This image was of a doctor who is not the doctor referred to in the story.  The poorly written headline to this story may have created the impression with readers that the doctor referred to in the story was in fact the doctor reflected in the photograph.  


ECR would like to apologise unreservedly to the doctor reflected in the photograph and would like to place it on record that she is not the doctor to whom the inappropriate comments were attributed in the story.  


As a responsible publisher of content, ECR regrets the publication of the image and has dealt with the matter directly.

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