Netflix criticised for sexualising children with new movie poster

Netflix criticised for sexualising children with new movie poster

The streaming site has released an apology following backlash surrounding their latest movie release.

Netflix
https://www.pexels.com/photo/couple-love-sitting-evening-4009402/

Swiftly after releasing the poster for the French coming-of-age movie 'Cuties', Netflix has issued an apology.

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The movie, which won the World Cinema Dramatic Directing Award at Sundance Film Festival this year, follows the story of an 11-year-old girl who joins the dance group called the 'Cuties'. Critics and viewers enjoyed the movie, praising it for handling sensitive topics very well.

That's why people were very confused when they saw the poster, which is extremely different from the French theatrical poster, and which has made a lot of people uncomfortable.

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This led to the streaming giant being accused of sexualising children.

Below the left shows the French theatrical poster, while the right shows the Netflix poster:

Cuties
https://nerdbot.com/2020/08/20/netflix-apologizes-for-highly-controversial-cuties-poster/

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The poster has since been removed, with no clear indication if it was created in-house or by an agency.

Either way, Netflix said in their statement to Deadline that they are "deeply sorry for the inappropriate artwork" used for 'Cuties'.

Main image courtesy of Pexels

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