'Everybody knows bra': Will this drinking and driving ad work?
This Western Cape anti-drunk driving advert has left everyone a little confused. Do you think it will be effective in curbing drunk driving?
The Western Cape department of Transport and Public Works has released an advert to address the dangers of drinking and driving, with the tagline: 'Everybody Knows Alcohol and Roads Don't Mix'.
In the video, a group of men, who are depicted as thugs, are attempting to head off in a vehicle after drinking heavily. They deliberate over who is good to drive and finally conclude that they should rather call a taxi.
Warning - This video contains graphic imagery.
According to SafelyHome's YouTube page: "Guess what? You are three times more likely to die in a car crash than be shot dead if you live in the Western Cape. Another thing: Our police have breathalysers that can measure how much you've been drinking and we will put you in jail if you are over the limit. The limit is very small. Don't be dof. Alcohol and roads don't mix. My bra."