Kagiso Media launches one app with 12 Internet radio stations

Kagiso Media launches one app with 12 Internet radio stations

SoundBar, launched by Kagiso Media, offers music lovers 12 different Internet music stations in a single app. 

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The app boasts stations curated by radio legends DEREK The Bandit, the electronic dance music maestro, as well as rock music guru Barney Simon, among others.

SoundBar covers a wide spectrum of music genres including new music, pop, dance and party mixes, house music, music for moms with young kids, 80’s and 90’s favourites, Urban hits, Afrikaans and hip-hop.

Superstar DJ Jazzy D from Jacaranda FM hosts his own station with non-stop party mixes and the Mom's Heart station is a safe space for moms and kids under 10 to listen to music and other original content created by East Coast Radio presenter Jane Linley-Thomas.

Barney Simon's Rock On station features Barney’s selection of the best rock and metal from ACDC to ZZ Top. It's also got episodes of the legendary Uncle Paul’s Bedtime Stories that kept many teenagers awake in the late 80’s.

In addition to the personality-driven stations, there is also a pop-up channel which will change regularly and contain special themes. For the launch, it's a 24-hour channel of love songs cherry-picked by the music programmers and presenters at Jacaranda FM and East Coast Radio.

Vincent Maher, Chief Innovation Officer at Kagiso Media, the media company behind SoundBar, says the app is unique in its efficient use of data. He explains, “We use 14Mb per hour, compared to similar apps which can use up to 140Mb per hour. So in effect SoundBar is ten times cheaper to listen to. We do this by combining the best audio compression available with a technique called Spectral Band Replication. You can even access the app off Edge signal.”

Kagiso Media Radio CE Nick Grubb says the app was created as the Group moves towards an increased digital content offering, “Our traditional radio streams have grown exponentially in the last year, and given we have best-in-breed technology and talent curators in-house, this seemed like the perfect opportunity to deliver more choice and value to our audiences.”

Listen as Nick chats to Darren Maule from East Coast Breakfast about the new app in the podcast then read more below:

SoundBar is free for download from the Apple App store or by searching for SoundBarApp in the Google Play store. Just open, choose and play a stream according to your mood.

For more information visit https://www.soundbarapp.co.za or if you have any queries, please email [email protected].

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