WATCH: The UN's 16 Days of Activism campaign: “Orange the World: Raise Money to end violence against women"

INFOGRAPHIC: The United Nation's 16 Days of Activism campaign - 'Orange the World'

Yesterday was the International Day for the Elimination of Violence against Women - which also heralded the start of the 16 Days of Activism against Gender-Based Violence campaigns, globally. This year, the UN Secretary-General’s campaign - UNiTE to End Violence against Women - is themed ‘Orange the World: Raise Money to End Violence against Women and Girls’ - to amplify and address a global funding shortfall.

Orange the World
United Nations



Orange is the official colour of the UNiTE campaign - symbolizing a brighter future for all women and girls, free from violence.


According to the UN Women website, the 'Orange the World' campaign strongly emphasizes the need for sustainable financing for efforts to end violence against women and girls - as part of the United Nations directive to the fulfillment of its 2030 Agenda for Sustainable Development.


A substantial funding shortfall remains one of the major challenges in preventing an end to violence against women and girls, globally.


To bring this issue to the fore, the ‘Orange the World: Raise Money to End Violence against Women and Girls’ initiative aims to provide a platform to bring the issue of sustainable financing for initiatives to global prominence - to prevent and end violence against women and children.


Despite growing recognition that the pandemic of violence against women is a gross human rights violation and a serious obstacle to development, concrete efforts to prevent and end violence against women and girls remains a low priority on the international development agenda. According to United Nations stats, one in three women worldwide have experienced physical or sexual violence — mostly by an intimate partner. 


The infographic below explains the situation as it stands: 

UN Women

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