Ice cream store introduces Vaseline-flavoured ice cream
Yup… that’s a hard pass from us. No amount of desperation for a “moisturised” look makes this remotely appetising.
We recently heard about an American company planning to launch a breastmilk-flavoured ice cream.
While that may sound odd, it could appeal to a niche audience with a particular interest in breastmilk (beyond its intended baby audience, of course).
Not to be outdone, UK-based rolled ice cream brand Pan-n-Ice has introduced its own unusual creation: Vaseline-flavoured ice cream.
The idea of Vaseline-flavoured ice cream certainly doesn't sound appetising – and is hardly something you'd crave – but it definitely caught attention.
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A video that shows the creation of this rather undesirable Vaseline-flavoured rolled ice cream was all part of the plan – to trick us into thinking the brand was seriously launching it.
Pan-n-Ice managed to pull a fast one on their fans, posting a video of themselves making rolled ice cream with Vaseline, a classic cosmetic product known for its moisturising properties, but definitely not for ice cream.
On March 31, 2025, Pan-n-Ice shared a video on Instagram with the caption, "We’re launching the world’s FIRST ever @vaselineuk Ice Cream Rolls! Get ready for an ultra-creamy, glossy treat that takes ice cream to a new level!"
They later updated the caption: "APRIL FOOLS! This product is not edible. Do not try this at home."
Vaseline United Kingdom joined in on the fun, commenting, "We can’t wait to try."
Watch the video dedicated to April Fools from Instagram.
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Image courtesy of Instagram