Out of the Box - DStv has good news to share

Out of the Box - DStv has good news to share

Terence Pillay looks at DStv subscribers biggest complaints and brings some good news from the broadcaster.

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Take a listen to the full interview here or read the article below:

One of the biggest gripes from DStv subscribers is that there is not enough new content across the channels and there are way too many repeats.

In fact, this issue has also come up in the Frequently Asked Questions section on the DStv website, so Multichoice has decided to address this.
 
In a two-day conference, which I attended in Johannesburg last week, the broadcaster unveiled their new plan for DStv with changes to both local and international titles.
 
The first good news is that prime time which was previously between 5pm and 9pm will now extend to between 5pm and midnight. According to Multichoice Head of Content, Aletta Alberts, subscribers’ viewing behaviour and patterns have changed and people are now only starting to watch television from about 8pm when they get home from work.
 
The next change is that there will be fewer repeats across all the channels and no repeats during primetime viewing. Currently, there are 455 series coming out of Hollywood, which is a considerable increase on the 290 that emerged just a couple of years ago. And this doesn’t factor in content from the BBC and Australia. So Aletta says they are committed to bringing as many of these shows to the platform as possible. In addition, DStv will be introducing more new content over weekends.
 
According to Multichoice CEO, Mark Rayner, it’s an exciting time to be in the business of television. He says that linear TV is not king anymore, although it’s still an important platform, but Catch Up is where it’s at. Also, the introduction of DStv on Demand means that you’re not watching TV on just your television screens, but also on your phones, tablets and laptops.
 
Nkateko Mabaso, the General Manager of the MNet channels says they are obsessed with acquiring compelling content to bring to South African Viewers and that they will commit to telling local stories in local languages.
 
According to MNet Channel Director, Jan du Plessis, MNet and MNet Edge will be merging to form one SuperM Channel. And they will be bringing in fresh content from 6pm to midnight with no repeats.
 
So it’s all coming up roses form DStv subscribers come 1 April. And only time will tell whether it sustains.
 
Are you a DStv subscriber? Do you believe that you’re getting an equitable bang for your buck? You can email Terence Pillay at [email protected] or follow him on Twitter: @terencepillay1 and tweet him your thoughts.

 

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