How restaurant menus play tricks on your mind
If you eat out, you need to know this.
Marketing experts have revealed that restaurant menus are usually designed to make you order the more expensive items.
Sometimes you might even end up having three courses when all you were planning to have was a main course.
So, you need to know what tricks are being played on you so you are more able to resist them.
Restaurant consultant Aaron Allen has put together an interesting infographic.
Aaron says, "Look at the way the menu is laid out, the colours that are used and the descriptions of each dish. This is all part of the menu design psychology.
"Every menu is carefully constructed to persuade you into making certain decisions, predominantly ones that will ultimately make you spend more money."
Take a look at The Psychology of Menu Design by Aaron Allen & Associates and let us know what you think.
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